In this instalment alone, there are 5 things to consider before planning your next direct response campaign. Peter Hoppe goes into detail about what you should put into your mail package—so you’ll have the best odds for enticing donors.
In just five months, the Not-For-Profit Corporations Act comes into effect. Leslie Milton tells us what that means for soliciting corporations and outlines the implications that need to be considered.
Charities in the UK are being advised to disclose full details of senior executives’ pay. Sound familiar? Michelle Jondreau juxtaposes the suggested transparency requirements with what happens here in Canada.
Powerful language is key to effective fundraising and cuss words, like it or not, are quite influential. In this second instalment, Michael Johnston explains how cuss words can instill positive emotional responses.
Tax time—at the very least it is stress inducing but for low-income earners it can be a very fearful time of year. Bill Kennedy alleviates those fears by sharing some personal stories, and provides charities with resources for working with low-income earners.
In this instalment alone, there are 5 things to consider before planning your next direct response campaign. Peter Hoppe goes into detail about what you should put into your mail package—so you’ll have the best odds for enticing donors. 
Charities in the UK are being advised to disclose full details of senior executives’ pay. Sound familiar? Michelle Jondreau juxtaposes the suggested transparency requirements with what happens here in Canada.
Powerful language is key to effective fundraising and cuss words, like it or not, are quite influential. In this second instalment, Michael Johnston explains how cuss words can instill positive emotional responses.
Tax time—at the very least it is stress inducing but for low-income earners it can be a very fearful time of year. Bill Kennedy alleviates those fears by sharing some personal stories, and provides charities with resources for working with low-income earners.
