When website copy is muddled and confusing, it signals deeper issues with the charity's communications strategy. Our experts have the prescription for one such site.
Debt and even bankruptcy are on the rise among Canadians aged 55 and over. But researchers have identified some trends that make your retired donors more likely to be indebted or debt-free. What does it all mean for their bequest intentions - and your planned giving success?
The stats look great, but they're a year or two old. That's why KCI dug into the state of major gift fundraising in Canada right now. Among their findings: major giving is alive and well, and it frequently supports core activities where government funding has declined.
Donors who sign up online are younger, have higher household incomes than those who sign up offline, and their first gift is higher. Online fundraising expert Ryann Miller tells you where and how to find more online donors - and how to retain them.
Pinterest is potentially another way to engage your supporters online. Leanne Hitchcock brings you the latest insights on Pinterest from social media trainer MargaritaIbbott.
Debt and even bankruptcy are on the rise among Canadians aged 55 and over. But researchers have identified some trends that make your retired donors more likely to be indebted or debt-free. What does it all mean for their bequest intentions - and your planned giving success?
Pinterest is potentially another way to engage your supporters online. Leanne Hitchcock brings you the latest insights on Pinterest from social media trainer Margarita Ibbott.
