If ever there was a time not to build Canadian fundraising strategy on a base of US data, this is it. A surprising new report from hjc and Blackbaud reveals that GenX is on its way to being a donor powerhouse – but only in Canada. Their online giving habits will astonish you too.
Two newly-minted Gen Y fundraisers set out to build bridges between Gen Y and more established professionals. Whether your question is “What are those kids thinking?” or “How can we fit in to a Boomer-ruled workplace?” they will offer answers in this new series. This week: Starting the conversation.
In the large world of multi-channel fundraising, there’s no real such thing as a direct mail donor, or an online donor, or a phone donor. Online expert Holly Wagg shares five tips for online care of all your donors – no matter how they send you their gift.
As a fundraising professional, as a human being who cares about others, what will your gift to our world be? What will you give back? Christina Hemens wraps up her (Me)volution series with the key steps that will enable anyone – anyone – to create great change.