Donor lists in the low thousands, or even hundreds? Too small to test? You can still succeed at direct mail, says Tom Ahern. And you must – direct mail is still the leading way that charities in North America raise money.
Tele-fundraising veteran Alison Keys lists the ten things your telemarketing contractor should promise and deliver to make your phone campaign a success.
Charity law specialist Terry Carter offers tips for making your fundraising ratio as favourable as possible while staying onside with CRA’s new fundraising guidance.
The lawyer who blessed a buy-low receipt-high gift scheme wasn’t a tax specialist, didn’t read the full documentation, served as president of the receipting charity and donated through the scheme herself. The judge says she belongs in criminal court. Charity law professor Adam Parachin says that’s a sector setback.
They’ve signed your petition, commented on your blog, taken your survey. How do you move them to giving? Corinne Berman has helped several charities do just that. She tells you who you want, what to ask, and how to maximize response when you ask for that first donation.
Donor lists in the low thousands, or even hundreds? Too small to test? You can still succeed at direct mail, says Tom Ahern. And you must – direct mail is still the leading way that charities in North America raise money.
Tele-fundraising veteran Alison Keys lists the ten things your telemarketing contractor should promise and deliver to make your phone campaign a success.
The lawyer who blessed a buy-low receipt-high gift scheme wasn’t a tax specialist, didn’t read the full documentation, served as president of the receipting charity and donated through the scheme herself. The judge says she belongs in criminal court. Charity law professor Adam Parachin says that’s a sector setback.
They’ve signed your petition, commented on your blog, taken your survey. How do you move them to giving? Corinne Berman has helped several charities do just that. She tells you who you want, what to ask, and how to maximize response when you ask for that first donation.
