How can it be that everyone in the organization is a fundraising copy expert? Jonathon Grapsas begs all the non-writers in your charity to step back – waaay back – from your appeal copy.
Though the revised proposed anti-spam rules bring some clarity to muddy waters, charity law specialist Ryan Prendergast says some regulations appear not to align with the Income Tax Act. Careful monitoring will help your charity prepare for the proclamation of the legislation later this year.
Do you want your donors to remember what you tell them about your impact? If you thought the answer was ‘yes, of course,’ you may be in for a surprise. It is not always true that they’ll give more money if they retain the information you give them – even though that’s common sense.
As fundraisers, we know how powerful the words “Thank you!” can be. So why do we only say it to donors? Janet Gadeski explores the views of a management coach convinced that a diet of steady, sincere thanks can build resilience and high morale among your colleagues.