We all love watching a good video clip. In the last couple of years we’ve been captivated by the likes of charity:water, Kony, and now the zillion versions of the Harlem Shake. Jonathon Grapsas outlines the opportunities and the threats of video in the charity world.
Your donors’ eyes (and yours) are changing as the years go by. Those visual changes don’t reduce willingness to support your work, but frustrations reading your letters and brochures may do exactly that. These design changes will make all the difference.
Political activities are still fair game for charities. But as with any game, you must know what the rules are and play by them. Charity law specialist Karen Cooper tells you how to prove that you’re playing fair when CRA comes calling.
The wonders of social media seem endless It’s tempting to jump right in and start tweeting, posting and linking. But digital marketing expert Karen Luttrell urges you to start with strategy, not implementation. Here’s her list of things to think about even before you pick your first platform.
Does it sound like you need a small army to implement the accounting controls that regulators, charity watchdogs and knowledgeable donors expect? Fear not. A few simple procedures can tighten your security and accountability.
We all love watching a good video clip. In the last couple of years we’ve been captivated by the likes of charity:water, Kony, and now the zillion versions of the Harlem Shake. Jonathon Grapsas outlines the opportunities and the threats of video in the charity world.
Political activities are still fair game for charities. But as with any game, you must know what the rules are and play by them. Charity law specialist Karen Cooper tells you how to prove that you’re playing fair when CRA comes calling.
The wonders of social media seem endless It’s tempting to jump right in and start tweeting, posting and linking. But digital marketing expert Karen Luttrell urges you to start with strategy, not implementation. Here’s her list of things to think about even before you pick your first platform.
