Expressing appreciation to donors is about more than sending them form letters; it’s about connecting with each and every one of them on a personal level. Nikki Pett shares some key findings from her book and highlights the importance of going that extra mile to reach out to donors.
The implications of HST on charities can be a complex topic rife with minutia that can sometimes be difficult to follow. Karen Cooper helps us navigate the nitty gritty details with a special focus on handling sponsorships in the charitable sector.
Ruth Roberts is the history behind the 30 Hour Famine; Michelle Jondreau shares Ruth’s story and we learn how passion can turn something small into something large and impactful.
It turns out the extroversion and introversion play a key role in determining donor behaviour. Zach Zimmel shares research findings that will help you tap into the potential of tracking donor personality types.
Understanding the drivers of charitable giving is not only of interest to fundraisers, it is the focus of academic research throughout the world. Dr. Monica LaBarge, of Queen’s University, shares her latest work exploring the mindset of a donor who is working with a “charitable giving budget.”