The dangers of expecting success without having well-documented expectations in place is something that charities need to better tackle. Sharron Batsch asks if it’s fair for charities to expect fundraisers to ‘hit the ground running’ without the aid of information-management practices.
According to The Blackbaud Index Canada, overall giving has decreased while online giving is on the up and up. Michelle Jondreau provides a brief breakdown of what that looks like in comparison to charitable giving South of the border.
A Canadian crowdfunding platform has just launched the world’s first Perk MarketplaceTM. For fundraisers, it’s a chance to address the industry’s perk problems and for donors, it’s a chance to enjoy a little variety whilst selecting perks.
There are rules to follow when soliciting sponsorship money, and those rules are dependent on a number of factors affecting your charity. Karen J. Cooper shares insights on the CRA’s rules and points out ways in which both corporations and charities benefit from sponsorship.
When spreading news about your charity, remember to speak from the heart and not the head. Fraser Green explains how donor quotes are most effective when they are sincere and capture emotion.