In this series of 6 articles by Jenny Mitchell, CFRE, you’ll learn how your mindset is the single biggest indicator of your professional success. Each article provides helpful ideas and advice on how you can maintain your fundraising mojo in the face of challenges (that are often out of your control!) Ready to read about how to change your mindset, change your success? You’ve got this!
Believe it or not there was a time when direct response fundraising was a one-dimensional exercise. You mailed your donors a letter and they sent you lots of money. How things have changed since then! Here is how to get the best bang for your annual giving investment buck!
Being the kind of fundraiser who helps people iron out the details of their estate plans is a great honour. Over the years I have had many conversations with donors that have left me deeply humbled. These are some of the things I’ve learned:
What's the secret for fundraising and event success? It's not a magic spell, but a simple ten-step program. Whether you are preparing a proposal for funding, or planning an event, the same ten steps can spell success.
A great image will bring in donations. Images are so important to telling our stories, and getting donors to connect with the work we are doing. How often do we really stop and think about the images we are using and the people in them? As a fundraiser, knowing the people in the photos I have used for campaigns, has changed my perception on how I use images. Here are a few of the things I have learned.
